Alive’s Context Connect™ is a proprietary digital media solution changing the customer acquisition game for businesses. By harnessing the power of social media at the intersection of context, intent, and interest, Context Connect™ gives brands access to previously inaccessible consumer audiences.
Context Connect™ allows brands to turn competitor and affinity audiences into high match-rate custom and lookalike audiences. Translation – new 1st party data for your business. Highly targeted media activation paired with direct engagement through custom-sequenced email flows powers a multi-touch engagement to drive valuable new customers at a lower cost to acquire.
Alive Context Connect™ combats low engagement by identifying and targeting users based on their context, interests, and intent, ensuring that marketing efforts are directed towards individuals more likely to engage with your brand. We only target profiles that follow your competitors or complimentary (affinity) brands.
The service refines audience targeting by creating custom and lookalike audiences based on precise social media behavior and preferences, offering a strategic approach to reach genuinely interested users and improve advertising efficiency.
Yes, by identifying engaged social media users with a proven interest in similar niches, Alive Context Connects™ allows businesses to directly engage with and convert these users into new customers through targeted campaigns and tailored communication.
Alive's Context Connects™ offers a sophisticated alternative to traditional advertising by focusing on targeted, context-based engagement rather than broad, algorithm-driven campaigns. This leads to higher conversion rates and a more efficient use of marketing budgets.
Alive’s Context Connect™ is a sophisticated tool designed to revolutionize the way businesses engage with potential customers through targeted digital media strategies. By focusing on the nuanced context of social media interactions, it offers a more precise and effective approach to marketing campaigns.
Reach out and let's connect.